Two thoughts.

First, someone looking for money will review their options from most convenient to least convenient. When you're asked by someone in a hard position, it may feel like you're the difference between their chance to succeed and their chance to fail. But you're really just the next stop on the list...there was an easier one before you and there will be a harder one after you.

Second, "What appears to be a crisis is often the end of the illusion that things were working." It's rare that someone is actually in a situation where they were OK before and they'll be OK after, if they can just resolve one immediate issue.